Articles by R.S. Zaharna

The U.S. Credibility Deficit

December 13, 2006 | In their responses to Nancy Snow's provocative thesis, R.S. Zaharna and John Robert Kelley focus on America's credibility deficit and the limits of civic diplomacy.

Forget Battles, Think Bridges

September 30, 2005 | Since September 11, 2001, American public diplomacy has been on a communication treadmill trying to find the "right" message that will win the hearts and minds of skeptical foreign publics.

The Network Paradigm of Strategic Public Diplomacy

September 30, 2005 | With the nomination of Karen Hughes as the new undersecretary of state for public diplomacy, the United States has the potential to embark on a new and more effective phase in its communication with the international community, particularly with the Arab and Islamic world.